SmartLabs Promotes Rajeev Kapur to President to Lead The Newly Structured Company

Kapur to Shape Home Automation Industry by Focusing on the Consumer

April 4, 2006

IRVINE, Calif. - SmartLabs Inc.TM, the world’s leading authority in home automation and control, today announced that Rajeev Kapur, previously vice president of sales and marketing, has been promoted to president. In his new position, Kapur will lead the strategic direction of the company, create an agile corporate culture and oversee operations for SmartLabs’ three divisions. 

SmartLabs, formerly known as Smarthome, announced in January the formation of its new 
parent company. SmartLabs is divided into three divisions: SmartLabs Technology, architects of the Insteon home control technology; SmartLabs Design, product design and development; and Smarthome Direct, the retail and online distribution channel. The restructuring and name change more accurately reflects its role as a visionary think tank for the future of home networking. 

“SmartLabs has experienced tremendous growth in the last few years and, as a multi-business company, we need to continue to scale our management structure for future success,” said Joe Dada, SmartLabs founder and CEO. “Rajeev is an extraordinary leader and manager and is perfectly suited to lead our business. As CEO, I will continue to create the vision for the company and develop technologies that will shape the connected home.” 

Kapur joined SmartLabs in 2004 as vice president of sales and marketing. In that role, he served as head of the SmartLabs Design division, which is responsible for product development, sales and marketing of Smarthome-branded products as well as sales and marketing tactics for Insteon™, the company’s flagship home-control networking technology. 

“I see a tremendous opportunity in helping to shape the home automation industry,” says Kapur. “I envision home control becoming ubiquitous in all our home interactions. SmartLabs will lead the industry by continuing to listen to what consumers want while remaining agile enough to deliver technologies and products that enable consumers to personalize and control their homes.” 

Kapur’s background includes 11 years at Dell Inc., where he served in a variety of increasingly more responsible positions throughout the United States and in Asia. Prior to joining Dell, he worked for Gateway and Computer Peripherals, Inc. 

Kapur holds a bachelor’s degree in international business from California State University, Fullerton. 

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About Insteon
Developed in Irvine, California, the award-winning Insteon remote control product line includes more than 200 devices, from lamp dimmers to thermostats and LED bulbs. Insteon delivers the fastest, most reliable wireless device communication in the industry with its innovative dual-band and simulcast mesh technology, creating the optimum platform for the coming Internet of Things. Insteon products are available throughout the U.S. and Canada as well as internationally. For more information about Insteon®, please visit www.insteon.com, or connect with Insteon on Facebook (www.facebook.com/insteon) and Twitter (www.twitter.com/insteon).

 

Media Contact

Insteon
Isaac Sanz, 1-949-221-0037 x187
pr@insteon.com

SmartLabs Adds Tech Industry Veteran Gil Amelio to Board of Directors

Former Apple Computer and National Semiconductor CEO Helps Shape Future of Company 

March 31, 2006

IRVINE, Calif. - SmartLabs Inc.TM, the world’s leading authority in home control, today announced the addition of Gil Amelio to the SmartLabs board of directors. As a director, Amelio will assist in further refining the future direction of the company and will leverage his industry connections and expertise in technology to pursue strategic alliances. 

Amelio is best known as the former CEO of Apple Computer and National Semiconductor. More recently, Amelio has been a venture capitalist focuding on early-stage startups. He is currently a senior partner at Sienna Ventures and serves as a director of a number of technology companies including AT&T. Amelio is also CEO of Acquicor Technology Inc. (AMEX: AQR.U.), a company he created with two other former Apple executives, Steve Wozniak and Ellen Hancock

“The addition of Gil Amelio, a prominent technology industry veteran, to our board is further confirmation of our leadership in the wireless and wired home control networking market,” said Joe Dada, SmartLabs founder and CEO. “Gil brings a wealth of experience and strategic insight, and his perspective and expertise will be invaluable as we continue to experience rapid market acceptance of our Insteon home control technology.” 

“The extremely dynamic home networking market is just beginning to address the needs of the mass consumer,” said Amelio. “SmartLabs is at the forefront of that effort, and all the critical success factors are in place, from thought leadership to sophisticated technology and product design to cutting-edge marketing and distribution. I look forward to helping the company realize its strategic vision.” 

SmartLabs, formerly known as Smarthome, announced in January the formation of its new parent company. SmartLabs is divided into three subsidiaries SmartLabs Technology, architects of the Insteon home control technology; SmartLabs Design, product design and development and Smarthome Direct, the retail and online distribution channel. The re-organization and name change more accurately reflects its role as a visionary think tank for future of home networking. 

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About Insteon
Developed in Irvine, California, the award-winning Insteon remote control product line includes more than 200 devices, from lamp dimmers to thermostats and LED bulbs. Insteon delivers the fastest, most reliable wireless device communication in the industry with its innovative dual-band and simulcast mesh technology, creating the optimum platform for the coming Internet of Things. Insteon products are available throughout the U.S. and Canada as well as internationally. For more information about Insteon®, please visit www.insteon.com, or connect with Insteon on Facebook (www.facebook.com/insteon) and Twitter (www.twitter.com/insteon).

 

Media Contact

Insteon
Isaac Sanz, 1-949-221-0037 x187
pr@insteon.com

LIFE|WARE Seamlessly Integrates Insteon Lighting and Home Control Products

Former Apple Computer and National Semiconductor CEO Helps Shape Future of Company 

March 30, 2006

IRVINE, Calif. -  Exceptional Innovation, makers of Life|ware, hardware-friendly home control software, today announced all Insteon™-enabled products are now compatible with a Life|Ware home control solution. Insteon is the wireless home control technology developed by SmartLabs Inc. the world’s leading authority in home automation and control. 

“Making Insteon products compatible with Life|ware makes perfect sense,” said Mike Seamons, Exceptional Innovation’s Vice President of Marketing. “They’re very popular with our dealers and provide another great option for a Life|ware whole-home control solution.” 

Life|ware is seamlessly integrated into Microsoft Windows XP Media Center Edition 2005. Using the same Media Center remote they use to access and enjoy their music, movies and photographs, a Life|ware user can now easily control their entire Insteon home control system – including lighting, security, comfort control, consumer electronics, appliances and safety sensors from all manufacturers integrating the Insteon technology. Life|ware integration includes all Insteon products from SmartLabs Design including SwitchLinc, KeypadLinc, SignaLinc, LampLinc ApplianceLinc and ControLinc as well as its ICON line of dimmers and switches. 

"We are continuing to drive Insteon home automation and control into the digital home,” said Rajeev Kapur, president of SmartLabs Inc. "By partnering with Life|ware, we can now offer any company looking for a way to manage home control via the Media Center an elegant solution."

“Life|ware brings a rich control experience together with digital entertainment in a compelling way, and we’re pleased to have Insteon products be part of that experience,” said Seamons. 

Life|ware leverages Web Services for Devices standards to be hardware-neutral, an approach that allows dealers to offer their customers more choices among available systems, and gives them the flexibility to create unique new offerings to expand their business.

Life|ware leverages Web Services for Devices standards to be hardware-neutral, an approach that allows dealers to offer their customers more choices among available systems, and gives them the flexibility to create unique new offerings to expand their business.

Logos and images available at www.exceptionalinnovation.com

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About Insteon
Developed in Irvine, California, the award-winning Insteon remote control product line includes more than 200 devices, from lamp dimmers to thermostats and LED bulbs. Insteon delivers the fastest, most reliable wireless device communication in the industry with its innovative dual-band and simulcast mesh technology, creating the optimum platform for the coming Internet of Things. Insteon products are available throughout the U.S. and Canada as well as internationally. For more information about Insteon®, please visit www.insteon.com, or connect with Insteon on Facebook (www.facebook.com/insteon) and Twitter (www.twitter.com/insteon).

 

Media Contact

Insteon
Isaac Sanz, 1-949-221-0037 x187
pr@insteon.com

Insteon Alliance Announces New Member Superna

Makes Insteon-Enabled Devices Part of its Home Control Solution

March 29, 2006

IRVINE, Calif. - The Insteon™ Alliance announced today that SUPERNA has joined its growing association of companies adopting the Insteon wireless home control technology. The Insteon Alliance consists of more than 700 member companies and developers that are implementing the Insteon wireless home control technology that leverages the powerline into their consumer electronics devices. 

SUPERNA is the first home automation company to fully leverage standard IP home networks, enabling consumers to connect new or legacy electronic devices to their home computer network for delivery of digital audio/visual content, lighting and HVAC control to any room in the house. SUPERNA’s desktop software provides easy configuration, management and personalized interface generation. Its easy-to-use ConfigNet software will support the Insteon protocol enabling users to create and manage a stand-alone Insteon network, or have Insteon products part of its full home control and automation solution. 

“Companies such as SUPERNA are seeing the inherent benefits of affordability, reliability and simplicity in our home networking protocol,” says Ken Fairbanks, vice president of sales and business development at SmartLabs Inc., the innovators of Insteon. “We are pleased that so many companies are integrating Insteon to make any electronic device part of the home network.” 

“We are very excited about joining the Insteon Alliance. At SUPERNA, we are fully committed to supporting affordable standards-based products which bring more freedom of choice to the customer and will result in broader adoption of home technologies,” says Oded Vardi, SUPERNA’s COO. 

The Insteon Alliance will be hosting its inaugural Insteon Development and Technology Conference on May 2, 2006 in Santa Clara, Calif. For more information about the Insteon Alliance and its conference, please visit www.insteon.net. 

At the Electronic House Expo, please visit SmartLabs at booth 1228 to see a demonstration of Insteon. SUPERNA, a sponsor of the Electronic House Expo, will be presenting its product line at booth 1140.

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About Insteon
Developed in Irvine, California, the award-winning Insteon remote control product line includes more than 200 devices, from lamp dimmers to thermostats and LED bulbs. Insteon delivers the fastest, most reliable wireless device communication in the industry with its innovative dual-band and simulcast mesh technology, creating the optimum platform for the coming Internet of Things. Insteon products are available throughout the U.S. and Canada as well as internationally. For more information about Insteon®, please visit www.insteon.com, or connect with Insteon on Facebook (www.facebook.com/insteon) and Twitter (www.twitter.com/insteon).

 

Media Contact

Insteon
Isaac Sanz, 1-949-221-0037 x187
pr@insteon.com

Tricia Parks To Keynote Inaugural Insteon Development and Technology Conference

Parks Associates Founder and CEO to Advise Companies to Look Beyond the Living Room if They Want to Own the Digital Home

March 28, 2006

IRVINE, Calif. - The Insteon™ Alliance announced today that Tricia Parks, founder and CEO of Parks Associates, will deliver the keynote address for its inaugural Insteon Development and Technology Conference being held in conjunction with Parks Associates’ signature event, CONNECTIONS™: The Digital Home Conference & Showcase. 

Parks Associates projects that revenues for home control systems (of all types) will grow 8% - 9% per year and reach more than $3 billion by 2009. Parks will address the need for all companies – from silicon providers to consumer electronics manufacturers that are banking on a slice of the digital home market – to look at market opportunities beyond the living room. To fulfill the vision of a completely connected home, companies need to evaluate how and if home control fits into their home networking strategies. 

“While companies are naturally acting to seize opportunities offered by a new round of entertainment options and benefits, there are also multiple opportunities beyond entertainment,” says Parks. “Long term winners will embrace technologies that fulfill consumers’ expectations for a truly connected home; one that includes but is not limited to networked entertainment and computing devices. This also represents an approach for the next several years for differentiation to consumers deciding which entertainment approaches to adopt.” 

Parks Associates is a market analysis and research company dedicated to providing meaningful information and counsel to companies offering technology-based products aimed at improving people’s lives. Parks presents worldwide on consumer trends, market requirements, and industry structure, with an eye to meshing visionary and progressive ideas to consumer needs and wants.

The Insteon Alliance consists of more than 700 member companies and developers that are implementing the Insteon wireless home control technology that leverages the powerline to offer the most cost effective, reliable and simple-to-use platform for consumer electronics products. Insteon technology is the award-winning home control networking technology created by SmartLabs. 

“Our conference will provide companies competing for the digital home an understanding of what will drive consumers to adopt home control,” said Joe Dada, founder and CEO of SmartLabs. “We decided early on that for home control to reach the mass market, it needed to be based on a technology that made it reliable, affordable and simple to use. This is why Insteon leverages wireless RF and the powerline. In the home, there are simply too many places where wireless alone won’t work.” 

Decision makers evaluating home control and the future of the connected home are invited to attend the Insteon Development and Technology Conference on May 2, 2006, at the Santa Clara Convention Center in Santa Clara, Calif. The cost is $750 for the conference and includes admission to Day 2 of CONNECTIONS. Online registration is available at www.parksassociates.com. Attendees need not be Insteon Alliance members. 

For more information about Insteon, the Insteon Alliance and its inaugural Development and Technology Conference, please visit www.insteon.net. Members of the press interested in attending the event, please contact Michelle Laird at 503-705-4577 or email pr@smartlabsinc.com. 

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About Insteon
Developed in Irvine, California, the award-winning Insteon remote control product line includes more than 200 devices, from lamp dimmers to thermostats and LED bulbs. Insteon delivers the fastest, most reliable wireless device communication in the industry with its innovative dual-band and simulcast mesh technology, creating the optimum platform for the coming Internet of Things. Insteon products are available throughout the U.S. and Canada as well as internationally. For more information about Insteon®, please visit www.insteon.com, or connect with Insteon on Facebook (www.facebook.com/insteon) and Twitter (www.twitter.com/insteon).

 

Media Contact

Insteon
Isaac Sanz, 1-949-221-0037 x187
pr@insteon.com