Insteon Featured on Inside Business Today

We are excited to share that Insteon was recently featured on Inside Business Today, hosted by Bill and Giuliana Rancic.

In the segment, Insteon founder and CEO Ken Fairbanks talks about where Insteon has been, where we are headed, and how we are continuing to make smart home automation more accessible for everyday homes.

For many Insteon users, the smart home starts with lighting. It might be a single switch, a keypad by the door, or a scene that turns off the entire downstairs at night. From there, it can grow over time into a whole-home system with sensors, alerts, schedules, and more.

That is one of the things Ken discusses in the interview: Insteon is designed to be practical, scalable, and easy to live with. You do not need to automate everything at once. You can start with one room, solve one real problem, and build from there.

The segment also highlights how Insteon goes beyond basic remote control. With connected switches, keypads, plug-in switches, sensors, and the Hub + Director app, homeowners can create useful automations that add comfort, convenience, and peace of mind. Lights can respond to motion. Sensors can alert you to activity or potential problems. Keypads can control entire rooms or groups of devices from one location.

At the heart of it all is a simple idea: smart home technology should make daily life easier, not more complicated.

Insteon has been part of connected homes since 2005, and since relaunching under new ownership in 2022, our focus has remained on rebuilding, improving, and supporting the products our customers rely on every day. We are also Insteon users ourselves, which means the decisions we make are grounded in real homes, real routines, and real feedback from the community.

A big thank you to the Inside Business Today team for the opportunity to share the Insteon story.